Hosted Buyers

Statistics 2011

Please note that multiple answers are possible in sections marked with an asterix.

Hosted Buyers by Nature of Business

Incentive house / agency

Corporate client

Association meeting planner

70%

19%

11%

 

 

 

Hosted Buyers by Type of Event*

Conference / meeting

Incentive travel

Staff training / seminars / team building

International convention
Business travel

Product launch

Social / special / sports events

Exhibitions

Corporate hospitality

82%

66.5%

54.5%

47.5%
46%

37%

34%

30%

27%

 

 

 

 

 

 

 

Hosted Buyers by Industry Sector*

Travel / tourism

Pharmaceutical / medical / chemical

Electronic / communications / IT

Financial / insurance / banking / legal

Automotive

Engineering / building / industrial goods

Food / beverage / tobacco

Sports / sporting events

Cosmetics

Media / publishing


42%

30%

21%

20.5%

14%

14%

13.5%

13.5%

10%

10%

 

 

 

 

 

 

 

Hosted Buyers by Responsibility*

Recommend

Plan / organise

Research

Final decision

65%

60%

54.5%

40%

 

 

 

 

Hosted Buyers by Position

Account / event manager

Director / senior management

Chairman / CEO / MD

Owner / partner

Executive / PA

Secretary

32%

28%

16%
12.5%
6 %
1%

 

 

 

 

 

Hosted Buyers by Average Attendance at International Events

1 - 50
50 - 250
250 - 500
500 - 1000

1000+

26%
48%
13.5%
5.5%

7%

 

 

 

 

Hosted Buyers by Number of International Events per Year

1 - 10
10 - 50
50+
48%
37%
15%

 

 

 

Hosted Buyers by Annual Budget for Meetings/Incentives

Up to $100,000

$100,000 - $250,000
$250,000 - $500,000
$500,000 - $1 million
$1 million - $5 million
$5 million +

9.5%

14.5%
17.5%
19%
26%
13.5%

 

 

 

 

Hosted Buyers by Country

Germany
UK

USA

Russia
France

Italy

Switzerland

Belgium

Spain

Netherlands

Poland

Brazil

China

Sweden

Austria

Sweden

Canada
Other

16%

11%

9%

8%

6%

5%

4.5%

4%

3.5%

3.5%

3%

3%

2.5%

2%

2%

2%

1.5%

15.5%

Product Areas Hosted Buyers are Interested in*

Airline

Car rental

City tourist offices

Conference venues/centres

Convention & visitor bureaus

Cruise lines

Destination management companies

Education providers/training

Event management specialists/PCOs

Exhibition centres

Hotels/hotel chains

Incentives/team building suppliers

Luxury trains

National tourist offices

Publications

Regional tourist offices

Service providers

Special event venues

Technology providers

Trade associations

Transportation companies

29%

10.5%

20%

54%

43.5%

21.5%

57%

15%

31%

20.5%

72.5%

51%

24.5%

20%

5%

17%

15.5%

42%

15%

9.5%

23%