22-25 May 2023
IMEX Frankfurt

Become an intermediary

The intermediary role at IMEX

Exhibitors and industry partners who choose to bring groups of hosted buyers to our show are the mainstay of our hosted buyer programme. We call them intermediaries.

What do intermediaries do?

As an intermediary, you’ll invite your clients to the show, check their hosted buyer registrations before we do and look after them while they’re here. 

You’ll make sure your group know their itinerary and their commitment to stay at the show and make and attend appointments during opening hours. You’ll nominate a group leader to look after them and be our key contact for your group. We’ll cover their flights and accommodation too (up to our travel reimbursement limit). 

You’ll be assigned a dedicated IMEX Relationship Manager to help you do all this. We also have easy-to-use guides to help you learn all about being an intermediary

Why be an intermediary?
Inviting your clients to the show and looking after them while they’re here is a unique experience that delivers long-term rewards and relationships.


Who can be an intermediary?
All exhibitors with their own stands at IMEX are welcome to become intermediaries.

How do I apply to be an intermediary?
Contact Sarah Lloyd, Director of Hosted Buyer Programmes: sarah.lloyd@imexexhibitions.com

What are the key dates for intermediaries?

View our 2023 timeline of key dates and actions for intermediaries.
Hosted buyer programme

Hosted buyer programme

Discover who can join our hosted buyer programme and who it has been designed it for. Learn about hosted buyer attendance, registration and other practicalities.
Find out more


Gain access to thousands of global decision makers with qualified buying power, including the valuable German outbound market. Discover why 85% of exhibitors at IMEX return and exhibit with us again.
Learn more
Need any further help?

Contact our hosted buyer team: hosted@imexexhibitions.com
Sarah Lloyd
Sarah Lloyd
Director of Hosted Buyer Programmes
Processing. Please wait.